AF Wake, Inc. came about from one person’s dream of becoming a professional wakeboarder over twelve years ago. That person is Adam Fields, whose dream came true. Adam started his own wakeboard school, where he and others coach over 2000 people each summer teaching them wakeboarding, wake surfing and wake skating.
That was just the beginning…
AF Wake, Inc. is now much more than a wakeboard school. It’s multiple schools, a wakeboard shop, EPIC boats and Electric Vehicles dealership, a hub for international events, and a sport promoter. We have a dynamic worldwide, three-year plan set up to commercialize water sports, AF Wake and the brands we represent.
We are excited for the tour and for meeting and riding with so many people. Connecting locally, promoting globally.
Promoting the Sport of Wakeboarding – Our Goals
- We will promote with our AF Wake new website, social media, promo cards, stickers, t-shirts, signature clothing, a signature boat, instructional videos, magazine ads, and flyers.
- AF Wake Kiosks – for shops to display the AF Wake branded items. We will work with shops to use our Dunkelvolk display area to promote AF Wake (the events, our brands, the schools) and run the product sales through their store.
- AF Wake is working with regional media to promote the events, and will tie in AF Wake, turning everything into a promotion for the school, the sport, the riders, and the brands we sell.
- Word of mouth with a network of hundreds of thousands!
- videos for online, news, and magazine resources, including a feature blog spot on Wakeworld.com
- AF Wake promotional books, presentation books, posters, travel books.
- AF Wake Video instruction through our new website.
- AF Wake Club (new and in progress – more to come later)
- A Television show following what AF Wake does during a spring/summer to promote the sport of wakeboarding, travel involved, and the lifestyle of a pro wakeboarder.
- Eventually an AF Wake Action figure.
- Wakeboarding Epic Movie – a mainstream Hollywood caliber film with a comedy plot.
Our Mission Statement
It is our goal at AF Wake to grow participation and support of wakeboarding and other water sports. Growing the AF Wake brand one riding scene at a time – connecting with core riders, fans, and enthusiasts while branching out through our event travels and connections worldwide – dedication, positive attitude, structure brand affiliation.
So stay tuned with our website as we move forward in achieving our goals!